Strategy

Is your product, service or online strategy a winner? Our services will help ensure it is.

Market segmentation and sizing

Detailed competitive analysis

Pricing strategy and review

Business proposition development

Business case definition for new products and services

Creation of MRDs (Market Requirements Document)

Investigate new or alternative routes to market (e.g. OEM)

Research new territories

Create a fully integrated go-to-market plan

Review and develop a winning online strategy

Establish effective content strategy for online success

June 2021 reads

The Sweetness of Water Nathan Harris This is a very powerful book, telling very moving stories from the end of the American civil war. It’s a slow-paced and moving story about lives affected by the freeing of slaves and the effect this has on whole communities. George and his wife Isabelle, the freed slaves they […]

May 2021 reads

Books I read in May 2021 The Vanishing Half, Brit Bennett 5 stars Insightful and empathetic, the book weaves the story of twins who are split apart by circumstances and who live their lives one white, one black as they find themselves far away from their beginnings. The book covers so much ground, has many […]

April 2021 reads

Books I read in April 2021 First Person Singular Haruki Murakami 5/5 Reading these Murakami stories is at once coming home to familiar ground and at the same time being taking in a new direction by each story. The stories deal with the usual Murakami topics, and each one is like a drink of fresh […]