Today's post is a guest blog written by Michael Hope, of The Case Study Writers, who provide excellent content marketing support for all … [Read more...]
Feeding the Dragon: Where to Start with Content Marketing
So you set up your Twitter account, you have pages on Facebook and Google+, and suddenly they are looking empty and you need to stoke them … [Read more...]
How Personal Should Your Business Blog Be?
I got a new laptop this week to replace one that has been a trusty friend but which has seen better days. At the request of my five-year-old … [Read more...]
Are you Sharing Enough of Your Customers’ Successes?
Here's a guest post from Michael Hope, of The Case Study Writers; enjoy his post about the many ways you can use social media to share your … [Read more...]
Is it content, or content planning, that is king?
One of the unfortunate side-effects of everyone having a website is that pretty soon a website can look dull, flat and empty; and a … [Read more...]
How do you measure up online? Part 1: Personal brand
When I started this August series of blogs, I talked about benchmarking your current digital footprint online, and assessing what you … [Read more...]
Taking your own online temperature
How much of yourself do you share online, and what feels comfortable to you? Do you even know what information is out there with your name … [Read more...]
So what is Google+ for?
The recent launch of Google+ has provoked some pretty extreme reactions, and in only a few short weeks since launch it has seen already 10M … [Read more...]
Feel the pull of Facebook for your business
I'd been a casual user of Facebook for a while; having resisted this site's pull, an invitation from an old schoolfriend got under my radar. … [Read more...]
Telling the best stories: content curation opportunities
My little boy has learned that if bedtime is a rush and there's not much time for a story, he can tell this one: 'Once upon a time, they … [Read more...]