With the news last week of Twitter and LinkedIn's fallout and unwillingness to share updates across networks, you may need to rethink your … [Read more...]
Oh no! Here comes Summer, how to work with holiday children
Sometimes I think that you may as well attend school in the summer term yourself when you have small children. Having thought that a degree … [Read more...]
Mindmap your way to unleashing new content ideas
There comes a time occasionally when every writer gets stuck for content generation ideas or inspiration. One trick you can use if this … [Read more...]
What It Means To Be A Working Mum, Today
One of the most dispiriting early parenting experiences I had was the finding-out visit we made to our local (and excellent) nursery. Still … [Read more...]
Page, Profile or Group? Making Facebook Work For You
If you are thinking of representing your business on Facebook, do you know if a page, profile or group is your best approach? What are the … [Read more...]
7 Ways to Start Engaging With People on Twitter
How do you start engaging with people on Twitter in ways that are meaningful and useful for your business, without being too exclusively … [Read more...]
How to Find Your Audience on Twitter
First, watch and listen. If you want to understand how Twitter works then follow key influential people in your industry, follow competitors … [Read more...]
3 Questions for a Social Media Checklist: Getting Started
If Social Media is something you feel you need to do for your business, or if it has got your attention for the results it can bring and the … [Read more...]
Why You Need a Style Guide for your Website
My first proper job was as a publishing editor, working on educational magazines, and the way we worked to produce the magazines was very … [Read more...]
The Biggest Blog Challenge: Keeping On Keeping On
So the house is quiet now, children back at school and nursery and I can contemplate what next after a lovely school holiday over the Easter … [Read more...]
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