If you are starting out with a new business, or reviewing status on the one you have, you will need to look carefully at how you set up or … [Read more...]
Making Sense of the Changing Social Media Landscape
Over the last few years, fredcavazza.net has been providing a useful top-level snapshot of all the social media sites. This snapshot … [Read more...]
It Might Look Pretty; But Can Customers Use Your Website?
Once a website is live, it is important to keep it fresh and interesting by the addition of new content, and it is as important to ensure … [Read more...]
What I learned from Nikki Pilkington’s 30 Day Twitter Challenge
If you've been a regular reader of this blog, you may remember that it started out almost a year ago now, prompted by Nikki Pilkington's 30 … [Read more...]
The Editorial Calendar: My Best Friend and Most Critical Tool
My working background before I lucked into the internet was in a publishing company so traditional we heated up wax in order to stick … [Read more...]
Roadtesting Scoop.it: Curating in Comfort
Last month I looked at whether content aggregation tools can replace ‘human’ content curation, and since then I have been trying out a nifty … [Read more...]
Should B2B Case Studies Still be Part of Your Content Marketing Strategy?
Today's post is a guest blog written by Michael Hope, of The Case Study Writers, who provide excellent content marketing support for all … [Read more...]
Everyone’s Talking About It – Should I Jump on the Pinterest Train?
I know, I know - if you've heard of it you are probably sick of it - it's the next big thing in a launch-heavy world where everyone is … [Read more...]
9 Things I Had Forgotten About Working in London
I was very excited yesterday to start work with a new client, who have some interesting challenges around a rapidly approaching website … [Read more...]
Who Put That There? How to Survive a New Website Launch
It’s exciting. You spend a lot of time and energy and cash setting up a shiny new website; you have re-launched from a customer perspective, … [Read more...]
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